Brand Architecture: the entire picture
Brand Architecture structures single brands, brand families, endorsed brands and branded houses. Which structure is right for your business?
International Protection
Many corporate identity agencies leave the protection of trademark rights to the legal departments of their clients.
But a corporate design can only exhaust the legal framework if the designers themselves know what is protectable.
The Lünstroth Corporate Identity Agency already integrates the maximum protection capability in the conceptual process.
Only those designers who know the legal options for corporate design can use them.
This procedure speeds up the optimization process and ensures maximum protection.
There are numerous possibilities – from typical animations to catchy sound designs or smell brands, many corporate identity assets can be protected against copycats and the corporate brand can be safe in its unique position.
The developments in fields of protectability are changing so rapidly that the transfer from legal department to brand directions often takes too long.
This synthesis of trademark options and creative design in terms of content and form is difficult to achieve for creative agencies – for Lünstroth Corporate Identity Agency, it is the only legally secure option for minimizing brand and competition law risks.
Lünstroth Corporate Identity extends this advantage multinationally – the agency not only takes into account European legal norms, but also the different legal systems worldwide.
Legal protection for corporate design
A design should be protected. The agency develops designs which can be protected worldwide by protection marks.
Agency for Corporate Identity and Corporate Design in Germany
Lünstroth is the agency for brand identity and brand design. Deep knowledge and decades of experience make Lünstroth Corporate Identity to one of the leading identity agencies in Europe.
Corporate Mission: Purpose Branding
Purpose Branding & Corporate Philosophy Strategic goals put into words: Lünstroth CI develops the highly motivating corporate philosophy. Few practitioners immediately think of Corporate Identity as a corporate philosophy, corporate…
Contact
Contact Give us the call. Bielefeld Lünstroth GmbH 18 Friedrichstraße 33615 Bielefeld Tel +49 521 94 93 75 70 kontakt |at| luenstroth.com Berlin Lünstroth GmbH 79-81 Flughafenstraße 12049 Berlin Tel…
Corporate Identity Development: Operation
The agency for Corporate Identity & Design How we work. Operation: strategydriven Analysis Brand values currently Brand Terminals (Ambassadors, Touchpoints) Identity History formative content and associated, signaling formal elements These…
CI-Agency Luenstroth in Europe
References of Lünstroth CI: Decades of experience - we thank our clients for the trustfully together.
Creation
Theories of design are free of sense in sectors of corporate design. Brand design must be specific for each company, its products and its competitors.
Consulting CI
Corporate Identity Consulting Well advised Consulting Design and creativity are a fine start. Good advice is often the way to a better result. Defining the identity of a business is…
Managing Brand Identity
Well advised. Permanently. Keeping the brand on course In the age of social media and fast dialogues, companies are under constant pressure for innovation. Rapidly changing market conditions and the…
Corporate Design as Visualization of Corporate Identity
Brand Design is not enough for a really convincing brand. There is a certain portfolio of brand assets beside the fine corporate design which should be taken in mind.
The brand you are working with: Do you know, what it could be?
Knowing who you are is one thing. Realizing who you could be is the second, more difficult one.